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The 7 Habits of Highly Effective Shops

When you are in the thick of conducting your business, it can be difficult to gauge what you need to do to ensure the success of your shop, store, or restaurant. Each market has its own set of best practices, and even shops in the same market vary a lot from each other. However: successful […]

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5 Ways to Get Customers to Promote You for FREE on Social Media

Social media has radically changed marketing and advertising. Before, good advertising meant interrupting an unsuspecting audience with your message. Today, it means finding a way to get that same audience to advertise for you. Because a customer’s authentic message has more impact than almost any advertising campaign, social media is arguably the most valued medium […]

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7 Key Touch Points for Restaurants and Retailers

Every restaurant and retailer strives for sales growth. But few understand that selling starts before customers even set foot into your building. Any point of contact a customer has with your business is called a touch point. Identifying your touch points and leveraging them is essential to sustainable sales growth. The idea is to have […]

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7 Secrets for Creating Awareness Using Mobile Technology

This year, the number of people around the world who have smartphones will reach over 2 billion. And, according to statistics published by emarketer, that number is expected to grow to over half the global population by 2018. That means that online retailer Amazon will be accessible even to people who live in the Amazon. […]

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6 Proven Methods to Increase Foot Traffic in the Digital Age

Running a brick and mortar business has never been trickier. The internet, while making shopping easier for millions, has generated less-than-straightforward selling opportunities for physical stores. There are many examples. Amazon puts pressure on booksellers first, then music stores and other vendors. Specialty stores like RadioShack are now a thing of the past. And Netflix […]

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